Real-time reporting.
Real time, customised reporting for the tracking of sales inventory, with live sales figures and bespoke reporting.
Data & reporting
Data and Reporting
We have a fully transparent data ownership model, ensuring you retain access and control over customer and transactional data generated through your ticket sales. We provide access to a wealth of sales, engagement and customer data to help you make informed, data-driven decisions.
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Data and Analytics
We provide you with comprehensive real time sales, customer and marketing data.
Insights include demographic data, customer purchase behaviour, up to the minute sales and revenue data, and marketing campaign performance. Customer location data, basket value and live scan data is also available.
Over 60 fields of data can be captured during each transaction, helping you build a comprehensive understanding of your audience and marketing effectiveness.
Reporting
Insight without bottlenecks.
We help you gain access to the right data through detailed reporting, customers insights and marketing data.
Detailed sales reports.
Detailed sales reports down to ticket type sold, day, package and more.
Source and device insight.
Source of sale, last click, device used and user interface, including desktop, mobile, tablet, Apple and Samsung.
ACORN profiling.
Audience demographics before they arrive at the event, supporting ticket pricing strategy, brand partnerships, advertising decisions and on-site F&B planning.
Customer data.
Customer data shared in real time for reporting and customer service.
Demand trends
Basket spend, days out from the show purchased, average basket size and a timeslot matrix to show demand trends across multiple sessions and days.
Tracking and tags.
We can embed marketing tracking pixels onto ticket pages to provide you with the data you need for your social campaigns and for audience behaviour tracking.
Secure data transfer.
We have a range of API connections to provide safe and secure data transfer of your customer data.
Innovation.
We're constantly evolving our reporting capabilities as new technologies emerge in order to better support our clients.
Data Access & Automation
Data wherever your team needs it.
Data can be accessed in real time through a web-based dashboard which also has multiple export options available. Or, we can securely transfer customer data via SFTP or API for use in your own BI system.
We have a range of data access options available including sending customised reports to only show the information you want, on a frequency and schedule that works for you and your team.
All data is managed in compliance with GDPR and industry security standards.